Nike BasketBall: #BasketBallNeverStops Campaign

Nike over the years have noticed the growth of YouTube and have capitalised on the success of the site, they have done this by creating creative and memorable viral adverts for different sport audiences, ranging from the Basketball lovers to racing and other sports.

Nike have done it again with this advert from their campaign #BasketBallNeverStops, the advert is inspiring and visually is smooth and slick and I feel the message that Nike is trying to reflect is The Culture Of Basketball is World-Wide and they want to show everyone the experience.

Advert Features: NBA Players:
Lebron James(Miami Heat)
Kevin Durant( Oklahoma City Thunder)
Dirk Notwizki( Dallas Mavericks)
And Roc Nation Recording Artist: J Cole

Click to see the advert here:


Seasonal Fashion Review( Female)

Awaiting a summer that didn’t quite come left us ladies staring at our beautiful unworn maxis, high-waist denim shorts, and overused cardi’s. As a direct reaction we all felt in need of reinventing our wardrobes, showing some TLC to out inner fashionista’s and getting ready for the autumn/winter collections.

It cannot be denied that everyone; ladies and gentleman are influenced by what they see around them.  Whether it be on TV, in Magazines, Music videos, or pictures of family members from times past. With vintage clothing and independent styling becoming one of the most popular choices for females in the current era, having a ‘style’ has almost become a myth.  Some of the hottest items of clothing over the last few months have undoubtedly been bandeaus and crop tops, high-waist bottoms, customised trainers, spikes and studs of any kind; on everything, from jewellery to footwear.Fashion has taken a new turn!

Ladies welcome the future of fashion; feel free to be yourself because as far as fashion knows, almost everything goes! Look forward to seeing more studs, more sophisticated bodycon, bright and metallic’s, and big, bold jewellery. Keep yourselves warm in funky hats that make you stand out from the crowd teamed with boots, socks, hi-tops and thick hand knit jumpers. Be confident. Be sexy. Be you!

Written By: Danielle Vorley

PW ‘NKOTB’ Mini Review

Artist: @PWArtist

Title: NKOTB (New Kid On The Block)

Fresh out of North London is a new artist called “PW” who is making his way and most definitely one to watch. “NKOTB” is his debut Mixtape and is a strong way to enter the game, PW has seen success with the first net releases from the CD “Winner “ and “Sensible” which has been on rotation on MTV Base and other places.

PW delivers a fresh attitude to his music with his wordplay and charisma, the production is of a high quality and the finishing touches were most definitely applied to this CD, with songs for everyone. PW has bags of versatility and the ability to cross over into many genres.

Tracks To Check Out: “Sensible”, “Winner”, “Not Thinking About You”, “Game Face”, “Things Change

Download Here:

Videos to Check Out from NKOTB

Established Living Stamp Of Approval: 7/10.